September 17-23 is Special Olympics Awareness Week in Atlantic Canada. This initiative has been undertaken to provide greater awareness for Special Olympics and the programs that it offers.There are currently an estimated 5,000 people in Newfoundland and Labrador with an intellectual disability. Special Olympics is the most recognized organization within the Province for the delivery of sport programs geared to individuals with an intellectual disability. However, less than 10% of eligible individuals currently participate in the structured athletic programs Special Olympics provides. Increased awareness of the benefits associated with regular physical activity and social interaction for individuals with an intellectual disability will ensure Special Olympics continues to grow within this Province.
Awareness week strives to reach out to new athletes, volunteers and sponsors so that all individuals with an intellectual disability in this province are aware that they have the opportunity to participate in Special Olympics.
Communities across the province will be taking part in various awareness activities, as well as engaging their local provincial and municipal government representatives to assist in spreading the word about Special Olympics.
